A brand identity is rooted in strategy. A strategy that acts as the foundation of everything you and your team do within your business. It’s arguably the most important part of the entire process (and my favorite part, too). Take a peek inside my brand strategy template to see what type of understanding you’d walk away with as a client.
I’ve rounded up your most common questions about brand design and answered them here! Need to know when you’re ready to hire a brand designer? What to have prepared before hiring a designer? Or, why brand strategy is important to design? Read my answers to these question and more here!
I absolutely love pumpkin and squash anything… dessert or not. But one of my favorite treats are these pumpkin muffins. They are so yummy. Fresh out of the oven (or microwaved the next day), they are gooey with cream cheese filling and crunchy with candied pepitas. The pumpkin flavor comes through in the most fall-tastic (😉) way. Ah… I need to make a batch asap.
Brand identity is more than just aesthetics. Although design is a huge part of branding, understanding the strategy (or the why) behind each brand design is what makes it successful. That’s where a professional brand designer comes in.
As business owners, we all have them right? They’re crucial to a successful workflow and although each may hold a different amount of importance within your business, they are all necessary for getting the job done most efficiently or conveniently. And we all can agree that’s important, correct? If you aren’t nodding your head at the computer screen… you should be.
Hey friends! Long time no talk. I’m back here with some insight into what I’ve learned as a business owner. These type of posts are always my favorite to read because they’re both personal (don’t lie… we all like to be nosey) and educational. So, take notes if you want… and enjoy!