A SOUTHERN CALIFORNIA BRAND DESIGN STUDIO

Quality branding for quality businesses.

BRAND DESIGN     BRAND STRATEGY     BRAND VOICE     BRAND IDENTITY     BRAND EXPERIENCE

BRAND DESIGN

BRAND STRATEGY

BRAND STRATEGY

BRAND STRATEGY

BRAND STRATEGY

BRAND DESIGN

BRAND STRATEGY

BRAND STRATEGY

BRAND STRATEGY

BRAND STRATEGY

Brand Design Rooted in Human Psychology to Help Attract Your Dream Customer.

Quality Branding for Quality Businesses.

At Poised Avenue™, we believe branding is a holistic experience. That's why every design decision we make is based in psychology and brand strategy—from the typeface to the paper stock.

LOCATED IN SOUTHERN CALIFORNIA; SERVING BUSINESSES NATIONWIDE

Brand Identity Design

THE SIGNATURE PACKAGE

Unique, professional, and strategic visuals that attract your business's ideal audience.

Brand Strategy

STRATEGY ONLY

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A comprehensive brand strategy document (included in our signature package) without the brand visuals. 

Add-On Services

A LA CARTE

Ask about our add-on services, in both print and digital, to customize your brand experience.

Looking for something else?

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INQUIRE →

INQUIRE →

Browse Our Portfolio

our work

Take a peek at our past work in our comprehensive portfolio.


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Combining her passion for marketing psychology with her design talent, she builds brand identities rooted in strategy that help businesses attract their ideal audience while uniquely positioning themselves amongst their competition. She specializes in typography-based design, wordmark logos, and monogram logo marks. She is passionate about working with women entrepreneurs all over the United States.

Amanda DeWoody

FOUNDER, DESIGNER

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Rachel is the founder Rachel Leslie Studio, a copywriting and storytelling studio on a mission to help impact-driven brands stand out with compelling copy and purpose-led storytelling. When she's not working with her own clients, she works closely with the Poised Avenue design team to match brand visuals with a brand voice and copy.

Rachel Leslie

COPYWRITER

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Jon, Amanda's dad, is an entrepreneur of over thirty years. He owns a graphic design and print shop out of Orange County and works steadily with brands such as UFC Gym, Estée Lauder, GUESS, and others. He brings his print expertise to projects and works closely with the design team to bring brand identities to life through print. He specializes in large format printing, signage, vinyl, metallic foil, embossing/debossing, and more.

Jon Strong

PRINT EXPERT

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Emily is all about living a life by design and is currently living the nomad lifestyle with her husband as they travel and explore. Emily is an asset to the Poised Avenue team and brings her modern, clean design aesthetic to every project she is a part of. She also often contributes to Poised Avenue's blog, sharing her expertise in design and marketing.

Emily Faraone

JUNIOR DESIGNER

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Download our Client Experience Guide

Full of project details, pricing, testimonials, and more, our client experience guide gives you a glimpse into what it looks like to work with us. Plus, get access to our Facebook group, Branded for Business.

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the reviews are in

"[Amanda] completely knocked my vision out of the park. She's a rockstar and I am so happy I was able to collaborate with her on my brand design!"

- ASHLEY JOLLEY, REALTOR, ASHLEY JOLLEY REALTY

"I love it... but more than anything I love the detail you provided. I'm in love. You truly put together the perfect representation of my brand."

- LISA KELLY, FOUNDER, LISA KELLY 

“Working with Amanda on our branding was such a breeze! She took the direction we wanted and ran with it."

- BECCA BOOKER AND NIKKI BUTLER, CO-FOUNDERS, BETTER OFF SAID

“I'm squealing! This is everything I dreamed of. Not trying to be dramatic, but I may have teared up slightly."

- ASHLEY DELAROSA, FOUNDER, ELLE ROSE boutique